Cookie Notice

These are always active because the site cannot work correctly without them. They are stored locally on your device and are not used for tracking.

• dm-theme (localStorage) - remembers your light or dark preference.
• dm-cookie-consent (localStorage) - remembers your choice on this banner so we do not ask again.

We do use third-party analytics on dearmomma.com. They load only after you press Accept on the cookie banner, and not at all if you reject or ignore it.

• PostHog - product analytics. Sets ph_* cookies and localStorage entries containing a randomly generated visitor ID, and records page views, clicks, and feature usage. Retained up to 12 months. PostHog privacy policy.
• Microsoft Clarity - heatmaps and session replay. Sets _clck and _clsk cookies and reconstructs page interactions such as scrolling and clicks. Text typed into form fields is masked and not captured. Retained up to 12 months. Microsoft privacy statement.

We do not use advertising or cross-site targeting cookies.

You can change your decision at any time using the Cookie settings link in the site footer, which reopens the banner. You can also clear site data from your browser settings; doing so will reset both your theme and your cookie choice. Microsoft offers a global Clarity opt-out on its privacy choices page.

Questions? privacy@dearmomma.com.