Legal
Cookie Notice
Effective September 7, 2026
This page is maintained by Dear Momma to explain the cookies and similar technologies used on dearmomma.com.
Strictly necessary storage
These are always active because the site cannot work correctly without them. They are stored locally on your device and are not used for tracking.
| Name | Type | Purpose | Duration |
|---|---|---|---|
| dm-theme | Local storage | Remembers light or dark mode | Until you clear site data |
| dm-cookie-consent | Local storage | Remembers your analytics choice | Until you clear site data |
Analytics (consent required)
We do use third-party analytics on dearmomma.com. They load only after you press Accept on the cookie banner, and not at all if you reject or ignore it.
| Name | Type | Purpose | Duration |
|---|---|---|---|
| ph_* | Cookies and local storage | PostHog visitor ID, page views, clicks, and feature usage | Up to 12 months |
| _clck | Cookie | Microsoft Clarity visitor ID and session replay | Up to 12 months |
| _clsk | Cookie | Connects Microsoft Clarity page views into one session | Up to 1 day |
Text typed into form fields is masked in Clarity replays. Read the PostHog privacy policy and the Microsoft privacy statement.
We do not use advertising or cross-site targeting cookies.
Managing your choice
You can change your decision at any time using the Cookie settings link in the site footer, which reopens the banner. You can also clear site data from your browser settings; doing so will reset both your theme and your cookie choice. Microsoft offers a global Clarity opt-out on its privacy choices page.
We honor a browser-enabled Global Privacy Control signal as a rejection of optional analytics. We do not otherwise respond to legacy Do Not Track signals because there is no consistent industry standard for them.
Contact
Questions? hello@dearmomma.com.